Hello friends! I'm over the moon at seeing the Bernie Barbie ™ logo go wild online. What started as a funny little joke in my head, has turned into a larger cultural meme, and a wake up call as to how involved impassioned progressive voters can become in this campaign. It's also shown me just how deeply Bernie's message of income/ social inequality resonates with all of us. I hope that, in its own small way, the Bernie Barbie ™ design can ignite discussion around the many key issues which separate Bernie from the pack, while also raising money for important causes.
Turning the design into a t-shirt means 1) I will be making alot of trips to the post office this year and 2) there's an opportunity to raise some funds for charity. I am pledging that 40% of all proceeds from sales of the Bernie Barbie™ merch will be donated to a rotating cast of amazing progressive charities. The first organization on docket for March 2019 is KIND (Kids in Need of Defense). KIND works to protect unaccompanied children and families separated during immigration through legal services, public education, and outreach. In order to touch on the number of issues important to Bernie supporters, we'll be focusing on a new, deserving charity every 3-4 months.
In 2016, Bernie Barbie was able to raise 10k which was donated directly to Planned Parenthood's clinical operations (PPFA)! I was overjoyed to raise this amount of funds helping to support womens access to necessary healthcare.
Many of you are probably thinking "Hey why the heck aren't proceeds going to my main man Bernie?" Unfortunately campaign finance rules don't allow for this. Campaign contributions have to come from an individual and can't be pooled through the sale of a product. In light of this, I'm opting to send a portion of proceeds to organizations as fiercely devoted to social and environmental issues as Bernie is. I will also be donating personally and frequently to Bernie's campaign. You can donate to Bernie here.
I will keep you all updated on other exciting merch on the way. Please share the shirt far and wide, with your friends and family. Tag yourself with #berniebarbie as I love to see and share em! Don't buy a knockoff from a shady jerk company! Support Bernie, progressive orgs, ethically and sustainably made in USA gear, and be sure your political tee is a whole dang LOOQ.